- Collaborative and supportive team culture
- Help shape and strengthen Kumon’s digital presence
- Potential for permanent full-time position
- Convenient Chatswood location close to public transport
Who we are:
Established in Australia for over 40 years, Kumon is a global education franchise organisation dedicated to helping students reach their full potential in English and Mathematics. Through our unique Kumon method, we aim to develop life-long skills of self-learning, self-discipline, concentration and motivation.
Just as we support our students to achieve their best, we are equally committed to developing our people within a supportive, collaborative and values-driven workplace.
The role:
We are seeking a proactive and detail-oriented Digital Marketing Coordinator to join our close-knit Public Relations team based in Chatswood.
This is an exciting opportunity for a digital marketing professional with experience in SEO, local search optimisation, online listings and digital platform management to make a meaningful contribution across our franchise network. Initially offered as a casual position, this role has the potential to become a permanent full-time opportunity for the right candidate.
Working closely with franchisees, field staff, internal stakeholders and external partners, you will help strengthen Kumon’s online visibility and reputation across Australia and New Zealand. Through local SEO, website optimisation, online reputation management and digital reporting, you will support enrolment growth by ensuring Kumon centres are accurately represented online, visible to families and positioned for success within their local communities.
In this role, you will:
- Monitor and enhance our online presence across search engines, directories, and listing platforms
- Support our Franchisees and Field Staff in optimising centre listings for consistency, accuracy, and increased local SEO visibility
- Identify, recommend, and implement SEO and SEM improvements based on search trends, algorithm updates, and performance data to increase search visibility, website traffic, and centre awareness
- Provide guidance on website SEO including keyword analysis, content recommendations, and structural improvements to enhance organic search visibility and website performance.
- Support reporting and analytics, including dashboards and insights from GA4 and other platforms
- Collaborate with internal teams and external partners on search optimisation initiatives
- Monitor and report on online reviews across platforms such as Google and Facebook
- Support Franchisees in improving their online reputation and review performance
- Manage and support franchisee social media account administration across the Kumon network
- Develop training guides, toolkits, and support materials for Franchisees
- Provide general administrative and team support as required
What you need to succeed in this role
Essential:
- Relevant tertiary qualifications in marketing, digital media, communications, or a related discipline
- Demonstrated experience using Meta platforms including Meta Business Suite, Facebook, Instagram Business Account, Meta Ads Manager. For example, setting up Facebook and Instagram Business Pages, account troubleshooting
- Demonstrated experience with Local SEO optimisation, online listing platforms (Google Business Profile, Apple Maps, Bing Places), local keyword research
- Experience with on-page SEO eg inserting relevant keywords into web page content, optimising of metadata, image alt text and website structure
- Professional, organised, and customer service oriented
- Has initiative and is self‑motivated with a results-driven approach
- Advanced skills in Microsoft Office (Excel, Word, PowerPoint)
- Excellent written and verbal communication skills
- Strong attention to detail and high accuracy in digital content
- Demonstrated ability to work both independently and within a small team.
Highly desirable:
- Understanding of SEM.
- Experience with analytics platforms, ideally Google Analytics 4 (GA4).
- Ability to explain technical digital concepts to non-technical audiences.
- Experience with digital reporting tools is beneficial.
What we will offer you:
- A competitive salary
- Company laptop
- Collaborative team culture
- Ongoing learning and development opportunities
- Hybrid working arrangements
- Convenient office location close to public transport.
To apply, please click ‘apply now’ to forward an up-to-date copy of your cover letter and resume, or email recruitment@kumon.com.au.